MASC

We are a “young” start up....

However, the personnel associated with MASC have significant experience in the fields of Marketing, External Communications both ATL & BTL, Public Relations,InfoTech Solutions and Event Management.

MASC is based on vision to create a robust model to support Businesses both small and large to increase their Brand presence.

Be it a full fledged campaign or support activities... We do it all...

We over deliver by choice & habit...

Our wide range of services to make your Brand leap to recognition and success. All services are designed to support Brand Building Campaigns. We make your presence felt in every domain.

online marketing
- online ad campaigns
- social media marketing (SMM)
- search engine optimization (SEO)
- online reputation management (ORM)
infotech solutions
- websites
- applications
- e-commerce solutions
offline marketing
- outdoor advertising
- guerilla marketing
- ground activation
public relations
- media consultancy
- media partners
- press coverage
event management services
- promotional activities
- conference & exhibition management
- product launch, awards ceremony & fashion show management
- seminars & workshop management

Over the years we have seen road shows with bullhorns, large spends on hoardings and TV commercials. With the changing times you need to change your outreach plan. It has become easier and more economical to target the consumers in the digital domain. We make your Brand reach out the consumers using a customised online marketing services.

online ad campaigns

Employ a more targeted and efficient ad campaign for the most amplified outreach. Innovation and ingenuity coupled with our effective media outlay will give the best results.

social media ads
search engine ads
other online ad campaigns

social media marketing (SMM)

We make your brand more Social using the entire Social Media bandwagon.
We strategies and run campaigns...

We build your Brand as we build your fans!

social media strategy & consulting
social media management
fan building
fan engagement & interaction
sweepstakes & applications

search engine optimization (SEO)

Lets face it; we never go to the 2nd page of our search results. Every brand wants to be found when searched.
That's where we step in...
The more you are seen .... The more you are sold !!!

SEO consulting
keyword analysis
content optimization
rank and traffic reporting
SEO friendly navigation optimization

online reputation management (ORM)

“Digital Presence”; everybody has it, whether you like it or not, it is there... If you have Fans ...... you also have haters!!!
We will give your fans something to talk about and tackle negative comments.

sentiment analysis
epitomised online press
community interaction management
crisis management

MASC is a one-stop solution for all your IT needs. We undertake all kinds of work varying from Commissioned Tailor-made software, open source software customization to Website development, Facebook applications and Cross-platform

Websites

A Brand’s most basic digital asset is a Website. Hence, it is vital to accentuate it and use it as efficiently as possible for lead generation and other Search Capabilities. Employ a customized and New-age approach in developing your website with MASC’s Next Gen approach in Website Development.

website development on various platforms
website maintenance
content management system

Applications

Driving traffic to a Brand initiative through Events, Contests and Sweepstakes needs an application. A one-of-a kind campaign needs customized applications on Social Media and Websites to get the right leverage to the Brand. Enhance your Brand experience throughout the Digital domain including Social Media and Mobile.

SEO consulting
customisation of open source apps
facebook apps & microsites
android apps
IOS apps

E-commerce Solutions

B2B or B2C, you can create a new Market place for your Brand by setting up an online store. It is cost effective and accessible to people all around the world. Then why limit your Brand to only Physical stores? Take advantage of the ever growing e-commerce and e-tailing sector.

multiple product categories and graphic viewing
content management system
payment gateway integration
SCM consulting & solutions
e-CRM

The right mix of Media vehicles in your outreach strategy is key to a successful Brand Building Campaign. Billboards and other outdoor advertising mediums still consume a big chunk of media budgets and forms an integral part of ATL Branding methods. MASC provides a mixture of Traditional and New Age Outdoor Marketing solutions by Outdoor Advertising, Guerilla Marketing and Ground Activation.

Outdoor Advertising

Innovation in every sense is appreciated and catches the eye. If use of traditional media is necessary then why not spice it up with some innovation? Outdoor Branding when tastefully done with an Innovative approach has a high recall value.

innovative billboards
innovative transport advertising
bus Shelters and railway Stations

Guerrilla Marketing

Most recent and New-age form of Marketing where the audience are caught unaware. An approach where unconventional ideas are displayed by unconventional mediums to get the audience’s attention. MASC makes your Brand pop out...

augmented reality
sticker bombing
ambush branding
flash mobs

Ground Activation

Ground Activation is very effective for a brand to connect with its audience, as it involves direct interaction. Such activities enable a brand to announce itself and its products at the grass root level. Innovative audience engaging events have added to the overall experience. BTL Activation has become an effective tool for a brand to leave an impression on the mind of a consumer.

activation in malls, colleges and corporate parks
product sampling activities
tactical sales programs

Consumers in today’s day and age take an active interest in what is being reported and printed by the media. So what do we have to offer? For starters, Campaigns backed with a good industry experience and a new age approach in the sphere of Public Relations. Our Public Relations professionals are well acquainted with new and upcoming mediums, and consumers' ever changing behaviours & preferences.

Media Consultancy

As a consultancy we have a tailor made approach after making an in-depth and careful analysis of what you need and why you need it….

360° PR solutions
support from conceptualization to execution
media outlay and strategy
all hands on deck approach towards every project

Media Partner

Leveraging our network in the Media Industry and a structured Benefit plan which creates a “Win-Win” situation. We rope in Partners for your Brand’s Campaigns. We analyze which Partner to be used to effectively communicate to the desired audience.

partner benefit analysis
barter and negotiations
channel/print /radio partners

Press Coverage

Press coverage is essential for any event that you host or any milestone that your Brand crosses. If it is important enough, consumers need to know about it. Your Brand’s efforts must not go unnoticed.